If you’ve ever wondered if psychology plays a part in sales success, read on as Mark Zokle opens up about the power of persuasion.
Q: Is charisma enough to convince people to listen to my sales pitch?
Mark Zokle: While a charming personality goes a long way, it’s hardly enough to get a foot in the door. In order to really garner attention, you’ll have to focus on making a lasting impression long before you’ve actually been given the opportunity for extended face time. Initial introductions are the perfect opportunity to begin working your way in.